Sponsor Performance
Kate McCaffrey Homes
Campaign names
Every campaign name exactly as it was tagged on the newsletter links. Tap to open the list, then tap any name to see the exact homes and URLs that carried it.
To put that in context: for a single sponsored link inside an email newsletter, getting more than 1% of the readers who open to click through is a strong result. Across the whole run this placement is averaging 1.13%, and every full month from March through June has cleared 1%, peaking in June at 1.35%.
How to read this
- Verified clicks: every click beehiiv counted on the link. Bot and security-scanner clicks are already filtered out, so this is the clean number.
- Unique readers: how many different people clicked. One reader who clicks twice counts once.
- Delivered: emails that landed for the issues that ran her links. The ceiling on who could possibly see the placement.
- Opens: how many times those issues were opened. This is our best count of how many people saw the placement.
- Click rate: of everyone who opened an issue, the share who clicked through to a listing. A higher rate means the placement pulled more of the people who saw it.
- Listing vs link: sometimes the same home is linked a few different ways across issues. We add those together so each home shows one true total.
Top listings
Ranked by verified clicks. All tracking variants of each home combined.
| # | Listing | Verified clicks | Unique readers | Issues run |
|---|---|---|---|---|
| 1 | 1235 Hawthorne | 314 | 266 | 9 |
| 2 | 2857 Sea View | 183 | 152 | 7 |
| 3 | 16 Killarney | 158 | 131 | 3 |
| 4 | 1410 Sherman | 108 | 95 | 2 |
| 5 | 1003 Morton | 93 | 74 | 2 |
| 6 | 2000 Clinton | 73 | 53 | 3 |
| 7 | 6 Invincible | 58 | 40 | 2 |
| 8 | 905 Del Mar | 48 | 39 | 1 |
| 9 | 31 Oak Park | 40 | 30 | 1 |
| 10 | 2885 Tradewind | 38 | 33 | 2 |
| 11 | 2056 Santa Clara | 37 | 30 | 1 |
| 12 | 3430 Camanoe | 31 | 25 | 1 |
| 13 | 1628 Minturn | 28 | 27 | 1 |
| 14 | 1321 Pearl | 28 | 25 | 1 |
| 15 | 2358 Coral Sea | 25 | 25 | 2 |
| 16 | 1160 Marianas | 24 | 17 | 1 |
| 17 | 339 Broadway 116 | 22 | 20 | 1 |
| 18 | 1716 Santa Clara | 21 | 18 | 1 |
| 19 | 1111 Union | 19 | 16 | 1 |
| 20 | 367 Creedon | 19 | 15 | 1 |
| 21 | 1159 Island | 18 | 17 | 1 |
1235 Hawthorne is the runaway top performer, pulling 314 clicks across 9 issues, nearly double any other home. 2857 Sea View comes next at 183 clicks and had the most staying power, drawing clicks across 7 separate issues. 16 Killarney rounds out the top three at 158 clicks.
Beyond the listings, readers also clicked through to Kate's contact page 13 times. Counted on its own, not shown as a listing above.
Momentum
Verified clicks per month since the placement started.
Clicks roughly tripled from 124 in February to a peak of 375 in April as the audience grew. May and June both held strong at 263 and 293 clicks, with June posting the best click rate of any full month at 1.35%. July is only three issues in so far and ran a bit lighter than the spring peak.
Monthly breakdown
Tap a month to expand its totals, listings, and issue-by-issue numbers.
All tracked links
Every distinct URL, for the full audit trail.